Blogging Blues

Blogging Blues

I’ve written a lot about how to write a blog – the structure, the length, how to engage your readers – but always avoided the toughest topic: how to consistently come up with new ideas. Writing, after all, is a creative process and – like it or...
LinkedIn Stats for B2B Companies

LinkedIn Stats for B2B Companies

A summary of studies from 2013 reinforce the importance of LinkedIn not only as a key part of a social media strategy but as a key part of a sales strategy for B2B businesses. These numbers show the breadth and level of involvement with LinkedIn – all very impressive....