by Meryl Enerson | Oct 10, 2018 | Tools & Resources, Usability
Looking for good, reliable references for usability? There are many good ones. Here are some of our recommended resources to consult when planning a new website or product redesign, when you want to make sure it’s as usable as it can be. The Basics from...
by Meryl Enerson | Aug 16, 2016 | Interface Design, Tools & Resources, User Experience
What is Design Thinking? Design thinking is a term that has been around for several years. Attributed to Tim Brown, President of IDEO, it is a type of process for creating products and services that includes the following key steps: Define the problem. This is...
by Meryl Enerson | Nov 6, 2014 | SEO & Online Marketing, Tools & Resources
SEO is a constantly evolving field. Every year brings with it an updated set of recommendations as to what you should do to improve your search engine ranking. So what are the experts recommending now? Back to Basics SEO – Guidelines from Google At the top of...
by Meryl Enerson | Sep 19, 2014 | Tools & Resources
The accepted wisdom in the usability industry is that card sorting is an underutilized tool for Web and software design. But what are the advantages and disadvantages of doing it online? Do you learn as much? I recently gave Optimal Workshop’s...
by Meryl Enerson | Jul 21, 2014 | Tools & Resources
Times are changing, and rapidly. The need for user feedback – early and often – on projects is causing UX managers to increasingly look towards online tools and remote practices. If you’re in the market for moderated research, but want to keep your costs...
by Meryl Enerson | May 14, 2014 | Tools & Resources
This is a cautionary tale. I like using Google products, and integrating them into our business operations. It seems like such a good deal. But the downside of working with products from the search engine behemoth is that occasionally they boot you out of them as...
