by Catherine Sherwood | Mar 31, 2014 | Social Media
The major eLearning companies are using social media for promotion. It’s no surprise that a consumer-focused company like Rosetta Stone is heavily involved on Facebook, Twitter, Google+ and YouTube. They have big budget marketing campaigns and the social web is... 
by Catherine Sherwood | Mar 4, 2014 | Social Media
There have been a lot of cautionary tales about how what you post onf Facebook can affect your chance of getting a job or even getting into college, but it turns out that high school students are turning the tables and checking out the Facebook pages of colleges as... 
by Catherine Sherwood | Feb 18, 2014 | Social Media
Social media has changed how nonprofits communicate. It’s not surprising. The impact of social media on businesses and political campaigns has been well chronicled over the years. Social commentators have weighed in on how social media has affected how friends and... 
by Catherine Sherwood | Feb 3, 2014 | Content Strategy, Social Media
I’ve written a lot about how to write a blog – the structure, the length, how to engage your readers – but always avoided the toughest topic: how to consistently come up with new ideas. Writing, after all, is a creative process and – like it or... 
by Catherine Sherwood | Jan 22, 2014 | Social Media
One of the most effective ways to get inspiration for any marketing or social media program is to look at the best of the best. Many people are aware of the Company Profile option on LinkedIn and have done a good job creating a few tabs about their company, products...