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Social Media

Our consulting services in this area include:

Social Media Analysis

We begin with a comprehensive Social Media Ecosystem Assessment in order to gather all the information necessary to develop a strategy to fit your needs. We investigate blogs, forums, and other social media venues to find out what people are saying online about your organization, your competition, and your category.

From this process you will learn:

Where your prospects are online, and what they're doing
What your prospects need and want
How your brand/identity is currently perceived
Where your partners are congregating
What your competitors are doing with social media
An analysis of your organization's strengths, weaknesses, opportunities and threats (SWOT).
Strategy, Planning & Implementation

Defining a strategy for the integration of social media in your organization will include determining:

The goals you want to achieve
Your social media mission
The benefits you want to deliver for your company, customers and partners
An overall action plan
Your resources and focus (your team, tools, and sites to focus on)
Measurements for success (and how to report on them).

To put your social media strategy in action, we will identify the places and spaces you want to engage in, and help you set your internal team in motion to achieve the plan within a set timeline.

We provide guidelines for your team in how to communicate on social media sites, help you establish time allocation expectations for monitoring the social media sites, and help you find and connect with customers, prospects, and the major influencers you will need to engage.

Social Site Development

We help you create your social media sites, including:

Facebook Fan Pages and Applications
Twitter Home Page Design
Blogs or Forums
Integration of social media with your main Website.

We also help you set up the tools you'll need to monitor your progress in the social media arena.

For More Information

For more information or to get a quote for your Social Media Consulting, please Contact Us.

 
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